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Are you a unique and fabulous food brand?

I do in-store research to get your products selling like crazy.

My services

Clients

  • G’NOSH Dips

    On-the-phone consulting

    Rude Health

    In-store research

    MOMA!

    In-store research

  • Millie’s Cookies

    In-store research

    Daylesford Organics

    In-store research

    Peter’s Yard

    In-store research

  • Together Drinks

    In-store research

    V Water

    In-store research

    Gourmet Raw

    On-the-phone consulting

Blog

  • 20 Jan

    5 THINGS I wish I had known before starting out: Miranda Ballard of Muddy Boots Foods

    Uncategorized | No Comments

    1.     Don’t join so many groups straight away.   As soon as you get a little attention in your region for setting...

    27 Nov

    A Silk Purse from a Sow’s Side: Quality and the Ginger Pig

    Uncategorized | No Comments

    These are not just steaks. These are aged steaks.   Any butcher can offer aged steaks.   Everything in this shop underlines quality and...

  • 08 Nov

    A Guide to the Animals of the Entrepreneurial World: which do you recognise?

    Uncategorized | No Comments

    The eagle is a loner, and very very focused. Most often to be found on e-commerce branches, like Ocado.   The lion...

    28 Aug

    Tessa’s Take: Ella’s Kitchen and Emotion

    Uncategorized | No Comments

    Yesterday in Waitrose, I watched a 10-month old toddler in a pushchair lean over to the supermarket basket his father...

Testimonials

  • Tessa has a great instinct for brands, and asks useful questions. She’s excellent at getting ordinary people – particularly women – to talk to her openly and helpfully. And the conclusions from her research were thorough and well-summarised. We learnt a lot about how our brand is perceived, and how we can take it forward. So I’d recommend her whole-heartedly!

    Harry Briggs, Firefly Tonics
  • Tessa went above and beyond. And we think the way the research was conducted – genuinely in-store, observing and then questioning – was a really good method.

    Lucy Thomas, Innocent Drinks
  • We have enjoyed working with you and look forward to doing so again.

    Richard Reed, Innocent Drinks
  • Tessa helped us refine our concepts for a new Daylesford outlet in a new location, by talking to our potential customers there (before we opened) about what the most striking Daylesford "difference" would be, how it would feel, look and taste, and how to bring that to life.

    Jamie Mitchell, Daylesford Organics

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